In 2024, Hilton Group celebrated a significant milestone in its China journey with the opening of its 1,000th hotel in the country. This achievement not only underscores Hilton’s deep commitment and robust expansion in the Chinese market but also reflects its strong confidence in the long-term growth potential of China’s travel and hospitality industry. Since entering China in 1988, Hilton has expanded its presence to more than 230 cities, offering a diverse portfolio of brands—from luxury (Waldorf Astoria, Conrad) to upscale and mid-scale (Hilton, Hampton by Hilton)—catering to a wide range of traveler needs.The opening of the 1,000th property is a key component of Hilton’s ‘2030 Global Growth Plan,’ which aims to double its managed room count worldwide. China serves as a critical growth engine within this strategy, with projections suggesting Hilton could operate over 1,500 hotels in the country in the coming years. The company is also advancing localization efforts through deeper partnerships with Chinese owners, developers, and local governments, while prioritizing sustainability and digital innovation to enhance guest experiences and operational efficiency.This milestone highlights both the strategic importance of China to global hospitality players and the ongoing recovery and upgrading of China’s consumer market. Hilton reaffirmed its dedication to delivering high-quality service to Chinese guests while contributing to local employment and economic development.
2024年,希尔顿集团迎来在华发展的又一重要里程碑——第1000家酒店正式开业。这不仅标志着希尔顿在中国市场的持续深耕与强劲扩张,也彰显了其对中国旅游和酒店业长期增长潜力的坚定信心。自1988年进入中国市场以来,希尔顿已在全国超过230个城市布局,涵盖从奢华到中端的多个品牌,包括华尔道夫、康莱德、希尔顿、欢朋等,满足不同层次旅客的需求。第1000家酒店的落成,是希尔顿‘2030年全球扩张计划’的重要组成部分。该计划目标是在全球范围内将管理酒店数量翻倍,而中国作为关键增长引擎,贡献显著。希尔顿预计,未来几年其在华运营酒店数量有望突破1500家。此外,希尔顿还积极推动本土化战略,加强与中国业主、开发商及地方政府的合作,并注重可持续发展与数字化创新,以提升宾客体验和运营效率。这一里程碑不仅体现了国际酒店集团对中国市场的高度重视,也反映出中国消费市场持续复苏与升级的趋势。希尔顿表示,将继续致力于为中国宾客提供高品质服务,同时为本地就业与经济发展注入活力。
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