Recently, directors of culture and tourism bureaus from multiple regions have publicly expressed their condolences and respect for He Jiaolong, drawing widespread public attention. He gained fame for promoting tourism in Zhaosu County, Xinjiang, through short videos, earning her the nickname ‘the internet-famous county chief.’ With her striking presence on horseback and sincere, down-to-earth promotional style, she successfully boosted local tourism and injected new vitality into rural revitalization. Her passing is deeply regrettable and has prompted many grassroots officials to reflect on how to better leverage new media to tell local stories and integrate cultural and tourism development. Several culture and tourism directors remarked that He was not only an outstanding grassroots official but also a pioneer in innovative cultural-tourism practices in the new era. Her legacy continues to inspire local cultural and tourism workers to explore digital communication strategies and connect rural communities with the world through creativity and authenticity. This collective tribute is not only a personal memorial but also a shared recognition and continuation of the value of grassroots innovation in cultural and tourism promotion.
近期，多地文旅局长纷纷在公开场合表达对贺娇龙的追思与敬意，引发社会广泛关注。贺娇龙曾因在短视频平台推广新疆昭苏县旅游而走红，被誉为‘网红县长’。她以马背上的飒爽英姿和真诚质朴的宣传方式，成功带动当地旅游经济，为乡村振兴注入新活力。她的离世令人惋惜，也促使更多基层干部思考如何借助新媒体讲好地方故事、推动文旅融合。多位文旅局长表示，贺娇龙不仅是一位优秀的基层干部，更是新时代文旅创新的先行者。她的精神激励着各地文旅工作者继续探索数字化传播路径，用创意与真情连接乡村与世界。此次集体追思不仅是对她个人的缅怀，更是一次对基层文旅创新价值的集体肯定与传承。
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