By 2025, Henan Province is projected to achieve a total cultural and tourism revenue of RMB 1.08 trillion, marking a new phase in the integrated development of its culture and tourism sectors. This ambitious target stems from Henan’s sustained efforts in recent years to unlock cultural heritage, upgrade tourism offerings, and innovate in digital cultural tourism. As a cradle of Chinese civilization, Henan boasts rich historical and cultural assets such as the Shaolin Temple, Longmen Grottoes, Yinxu Ruins, and the Qingming Riverside Landscape Garden. The province has successfully promoted its signature brand “Walk Through Henan, Understand China,” blending traditional culture with modern tourism experiences. Blockbuster cultural IPs like “Tang Palace Banquet” and “The Goddess of the Luo River” have significantly enhanced its appeal. Meanwhile, emerging formats—including smart tourism, immersive experiences, and rural tourism—are driving new consumption growth. The RMB 1.08 trillion goal reflects not only Henan’s cultural confidence but also its strategic commitment to leveraging high-quality cultural and tourism development to fuel broader economic transformation. Moving forward, Henan will continue optimizing its tourism supply system and service quality to build a globally influential cultural and tourism powerhouse.
2025年，河南省文化和旅游产业总收入预计将达到1.08万亿元人民币，标志着该省文旅融合发展迈入新阶段。这一目标的提出，源于河南近年来在文化资源挖掘、旅游产品升级和数字文旅创新等方面的持续发力。作为中华文明的重要发源地，河南拥有少林寺、龙门石窟、殷墟、清明上河园等丰富文化遗产和旅游资源。近年来，河南通过打造‘行走河南·读懂中国’品牌，推动传统文化与现代旅游深度融合，成功推出《唐宫夜宴》《洛神水赋》等现象级文化IP，极大提升了文旅吸引力。同时，智慧旅游、沉浸式体验、乡村旅游等新业态蓬勃发展，为文旅消费注入新动能。1.08万亿元的收入目标不仅体现了河南对自身文化自信的坚定表达，也彰显了其以文旅高质量发展助推经济转型升级的战略决心。未来，河南将继续优化文旅供给体系，提升服务品质，加快建设具有国际影响力的文化旅游强省。
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