Amid the tides of globalization and modernization, many traditional folk customs risk being marginalized or even eroded. Yet folklore, as a vital carrier of a nation’s cultural DNA, embodies local history, collective memory, and identity. Its ‘authentic essence’—characterized by authenticity, everyday relevance, and community participation—must be preserved. The key to safeguarding this essence lies in ‘living transmission’: on one hand, we must avoid over-commercializing or theatricalizing folk traditions, reducing them to mere performance symbols; on the other, communities—especially younger generations—should be actively engaged in practicing customs in daily life, such as through festivals, rituals, handicrafts, and the use of local dialects. Additionally, educational systems and digital media can play supportive roles by integrating folklore into curricula and disseminating it through documentaries, short videos, and other formats that respect its original form, thereby fostering public cultural awareness. Only when folk traditions return to everyday life, take root in communities, and are passed down across generations can their authentic essence endure and thrive amid changing times.
在全球化与现代化浪潮的冲击下，许多传统民俗正面临被边缘化甚至消解的风险。然而，民俗作为民族文化基因的重要载体，承载着地方历史、集体记忆与身份认同，其‘本味’——即原真性、生活性和社群参与性——必须得到守护。要防止民俗本味被消解，关键在于‘活态传承’：一方面，应避免将民俗过度商业化或舞台化，使其沦为表演符号；另一方面，需鼓励社区居民尤其是年轻一代主动参与，在日常生活中延续习俗，如节庆仪式、手工艺制作、方言使用等。同时，教育体系和数字媒介也应发挥作用，通过课程设置、纪录片、短视频等形式，以尊重原貌的方式传播民俗文化，激发公众的文化自觉。唯有让民俗回归生活、扎根社区、代代相传，其本味才能在时代变迁中历久弥新。
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