Recently, Chinese retail giant Pang Donglai responded to the policy of ‘allowing customers to freely unwrap plastic-sealed books for reading,’ drawing widespread attention. The company stated that to enhance customer experience, consumers are permitted to unwrap and browse books in-store, with the option of unconditional return if unsatisfied after purchase. This policy aims to eliminate readers’ doubts when buying books, encourage physical reading, and reflects confidence in product quality and service.Pang Donglai emphasized that this move is not to encourage malicious unwrapping or waste but is based on a culture of trust and respect. The company believes most customers will purchase books civilly and承诺 to handle damaged books appropriately. The response has gained support from many netizens, who view its people-oriented business strategy as a model for the industry, while also sparking discussions about retail service boundaries and consumer etiquette.
近日，中国知名零售企业胖东来针对“塑封书可随意拆开阅读”一事作出回应，引发广泛关注。胖东来表示，为提升顾客体验，允许消费者在店内拆开塑封书籍翻阅，如购买后不满意可无条件退货。这一政策旨在消除读者购书时的疑虑，鼓励纸质阅读，同时体现其对商品品质和服务的信心。胖东来强调，此举并非鼓励恶意拆封或浪费，而是基于信任与尊重的文化理念。公司相信大多数顾客会文明购书，并承诺对破损书籍进行妥善处理。该回应获得多数网友支持，认为其以人为本的经营策略值得行业借鉴，同时也引发关于零售业服务边界与消费者素质的讨论。
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