Recently, an online claim stating ‘Xiaomi won’t allow the sale of Xiaomi products’ sparked public attention and discussion. In response, Xiaomi quickly clarified that this statement stems from a misunderstanding. The company explained that the phrase actually refers to unauthorized third-party sellers using the ‘Xiaomi’ brand to promote or sell non-Xiaomi products, which constitutes trademark infringement and consumer misinformation. To protect its brand integrity and user rights, Xiaomi has taken legal action against such unauthorized activities—not to restrict legitimate sales of its genuine products.Xiaomi emphasized that all products sold through official authorized channels—including Xiaomi’s official website, Mi Home stores, and authorized e-commerce platforms—are fully compliant and authentic. Consumers are encouraged to purchase through these verified channels to ensure product authenticity and access to after-sales services. This incident also highlights how some sellers attempt to capitalize on Xiaomi’s brand reputation without authorization. Xiaomi’s enforcement actions are a legitimate effort to safeguard intellectual property rights.In summary, the claim that ‘Xiaomi won’t allow the sale of Xiaomi’ is a rumor born from misinterpretation. Xiaomi’s clarification aims to set the record straight, protect consumers, and uphold fair market practices.
近日，网络上流传一则‘小米公司不让卖小米’的说法，引发公众关注和热议。对此，小米公司迅速作出回应，澄清该说法纯属误解。小米官方表示，所谓‘不让卖小米’实际上是指部分第三方商家在未经授权的情况下，使用‘小米’品牌进行宣传或销售非小米产品，涉嫌侵犯商标权和误导消费者。为维护品牌形象与用户权益，小米依法对这类行为采取维权措施，并非限制正常渠道销售其产品。小米强调，所有通过官方授权渠道（包括小米官网、小米之家、授权电商平台等）销售的小米产品均合法合规，消费者可放心购买。同时，小米鼓励用户通过正规途径选购产品，以确保获得正品保障与售后服务。此次事件也反映出部分商家试图‘搭便车’蹭品牌热度的现象，小米的维权行动是对知识产权保护的正当举措。总体而言，‘小米公司不让卖小米’是一则因信息误读而产生的谣言，小米公司的回应旨在澄清事实、保护消费者权益，并维护市场秩序。
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