Recently, China’s National Development and Reform Commission (NDRC), together with multiple government departments, jointly issued the ‘Several Policy Measures to Further Boost Consumption,’ outlining 11 concrete initiatives aimed at unlocking consumer potential, stabilizing market expectations, and supporting sustained economic recovery. These measures span key areas: (1) optimizing support policies for major consumer goods, such as subsidies for vehicle and appliance trade-in programs; (2) expanding and upgrading service consumption in tourism, elderly care, and childcare; (3) promoting digital and green consumption; (4) improving the consumer environment and strengthening consumer rights protection; (5) enhancing urban-rural consumption infrastructure and upgrading county-level commercial systems; (6) increasing financial support, including encouraging reasonable growth in consumer credit; (7) enforcing paid leave policies to boost holiday spending; (8) supporting new consumption models like live-streaming e-commerce and instant retail; (9) strengthening quality oversight of consumer goods; (10) organizing diverse promotional campaigns; and (11) establishing long-term mechanisms to enhance household purchasing power and confidence. This comprehensive policy package targets both immediate stimulus and medium- to long-term institutional improvements, effectively boosting domestic demand and advancing China’s dual-circulation development strategy centered on the domestic market.
近日，国家发展改革委等多部门联合发布《关于更大力度提振消费的若干政策措施》，提出11条具体举措，旨在进一步激发消费潜力、稳定市场预期、推动经济持续回升向好。这些措施涵盖多个关键领域：一是优化大宗消费支持政策，如汽车、家电以旧换新补贴；二是促进服务消费扩容提质，包括文旅、养老、托育等；三是推动数字消费和绿色消费发展；四是改善消费环境，强化消费者权益保护；五是完善城乡消费基础设施，提升县域商业体系；六是加大金融支持力度，鼓励消费信贷合理增长；七是落实带薪休假制度，释放假日消费活力；八是支持新型消费模式，如直播电商、即时零售；九是加强消费品质量监管；十是开展各类促消费活动；十一是健全长效机制，增强居民消费能力与信心。这一系列政策组合拳，既聚焦短期刺激，又注重中长期制度建设，将有效提振内需，助力构建以国内大循环为主体的新发展格局。
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