Recently, Lu Weibing, Senior Vice President of Xiaomi Group and head of Xiaomi Auto, announced on social media that cumulative deliveries of the Xiaomi SU7 have surpassed 20,000 units as of the end of June 2024. This figure significantly exceeds market expectations and marks Xiaomi’s solid entry into the smart electric vehicle sector.Lu stated that since the first batch of SU7 vehicles was delivered on April 3, production has ramped up quickly—deliveries exceeded 8,000 units in May and surpassed 10,000 units in June alone. He emphasized that Xiaomi Auto adheres to the philosophy of ‘technology-driven innovation and user-centric experience,’ offering differentiated features through its self-developed intelligent cockpit, HyperOS system, and advanced driver-assistance capabilities.Notably, the SU7 has gained rapid market acceptance since its launch, with strong order volumes leading to delivery waitlists for certain configurations. Industry analysts attribute Xiaomi’s success to its powerful brand recognition, synergistic ecosystem, and precise pricing strategy in a highly competitive EV market.Looking ahead, Xiaomi Auto plans to further scale up production and accelerate its global expansion. Lu revealed that the company will begin testing the European market in the second half of 2024 and continue advancing its autonomous driving R&D, aiming to fully deploy urban NOA (Navigation-guided Onboard Autonomy) by 2025.
近日，小米集团高级副总裁、小米汽车业务负责人卢伟冰在社交媒体上发布了小米SU7的最新交付成绩：截至2024年6月底，小米汽车累计交付量已突破2万辆。这一数据不仅远超市场预期，也标志着小米正式在智能电动汽车赛道站稳脚跟。卢伟冰表示，小米SU7自4月3日开启首批交付以来，产能爬坡迅速，5月单月交付量突破8,000辆，6月更是实现单月交付超10,000辆。他强调，小米汽车坚持‘技术为本、体验为先’的理念，通过自研智能座舱、澎湃OS系统与高阶辅助驾驶能力，为用户带来差异化体验。值得注意的是，小米SU7在上市后迅速获得市场认可，订单量持续走高，部分配置车型甚至出现交付排队现象。业内分析认为，小米凭借其强大的品牌号召力、成熟的生态链协同以及精准的定价策略，在竞争激烈的新能源汽车市场中成功突围。未来，小米汽车计划进一步扩大产能，并加快海外市场的布局。卢伟冰透露，2024年下半年将启动欧洲市场的试水，同时持续推进自动驾驶技术研发，力争在2025年实现城市NOA（导航辅助驾驶）功能的全面落地。
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