On April 1, 2025, Hainan Island officially implemented full customs closure, marking a new phase in the development of the Hainan Free Trade Port. In its first month under this new regime (April 1–30), duty-free sales to departing travelers reached RMB 4.86 billion, a year-on-year increase of approximately 27% and a record high for a single month. This figure not only reflects strong consumer confidence in Hainan’s duty-free policies but also highlights the island’s growing appeal as an international tourism and shopping destination.Under the new customs framework, Hainan operates a “liberalized first line, controlled second line” regulatory model, significantly streamlining cross-border procedures and improving customs clearance efficiency. Concurrently, the duty-free policy has been further enhanced—through higher purchase limits, expanded product categories, and more convenient pickup options—effectively boosting tourist spending. In April, the number of inbound visitors surged by over 30% year-on-year, driving robust demand for duty-free goods.The RMB 4.86 billion sales milestone validates the tangible benefits of Hainan’s free trade port policies and lays a solid foundation for attracting global brands, encouraging high-end consumption to return to China, and supporting high-quality local economic growth. With more opening-up measures expected, Hainan is poised to become one of the world’s most competitive duty-free shopping destinations.
2025年4月1日，海南全岛正式封关运作，标志着海南自由贸易港建设进入全新阶段。封关首月（4月1日至30日），海南离岛免税销售额达48.6亿元人民币，同比增长约27%，创下单月历史新高。这一数据不仅反映出消费者对免税购物政策的高度认可，也彰显了海南作为国际旅游消费中心的强劲吸引力。海南封关后，实施“一线放开、二线管住”的监管模式，大幅简化进出境流程，提升通关效率。同时，离岛免税政策进一步优化，包括提高免税额度、扩大商品种类、便利提货方式等，有效激发了游客消费热情。据统计，4月份进岛旅客人数同比增长超30%，带动免税购物需求显著增长。48.6亿元的销售成绩，不仅是对海南自贸港政策红利的有力验证，也为后续吸引国际品牌入驻、推动高端消费回流、促进本地经济高质量发展奠定了坚实基础。未来，随着更多开放举措落地，海南有望成为全球最具竞争力的免税购物目的地之一。
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