Recently, Lei Jun, founder of Xiaomi Group, stated on social media that the resale value retention rate of the Xiaomi SU7 has exceeded 80% just months after its launch—a figure significantly higher than most comparable new energy vehicles, drawing widespread attention. Typically, new cars depreciate by 20% to 30% in their first year; the SU7’s ability to maintain such a high residual value reflects strong market confidence in its product quality, brand recognition, and user satisfaction.Analysts attribute the SU7’s impressive depreciation resistance to its precise market positioning, outstanding performance specifications, and integration with Xiaomi’s broader ecosystem. Additionally, Xiaomi’s initial limited-release strategy for the SU7 created strong demand and scarcity, further supporting its secondary market prices. Lei emphasized that a high resale value not only protects users’ investments but also validates Xiaomi’s commitment to quality and its automotive philosophy.However, some industry experts caution that the SU7 is still in its early launch phase, with limited used-car transaction data available. Whether this high retention rate can be sustained over time remains to be seen as the market evolves.
近日,小米集团创始人雷军在社交媒体上表示,小米SU7上市仅数月,其二手车保值率已超过80%。这一数据远超多数同级别新能源车型,引发广泛关注。通常情况下,新车在首年折旧率普遍在20%-30%之间,而SU7能维持如此高的残值,反映出市场对其产品力、品牌认可度及用户口碑的高度肯定。分析人士指出,SU7的高保值率得益于其精准的产品定位、出色的性能配置以及小米生态系统的加持。此外,小米汽车在交付初期采取限量策略,也营造了供不应求的市场氛围,进一步支撑了二手市场价格。雷军强调,高保值率不仅是用户资产保值的体现,更是对小米造车理念与品质承诺的有力验证。不过,也有业内人士提醒,当前SU7仍处于上市初期,二手车交易样本有限,未来保值率是否能持续维持高位,还需观察更长时间的市场表现。
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